Trends in the global business events industry 2026
Trends in the global business events industry 2026 The MaReSz Secretariat has prepared and published the Hungarian-language excerpt of the IBTM World Trends Report 2026, an industry report that draws on data from more than 140 sources to paint a picture of the...
Cooperation guidelines between Enterprise Europe Network and the European Institute of Innovation and Technology
Cooperation guidelines between Enterprise Europe Network and the European Institute of Innovation and Technology The Enterprise Europe Network (EEN) and the European Institute of Innovation and Technology (EIT) have complementary roles in supporting innovation,...
The digital ecosystem is transforming: AI is coming alongside search, not replacing it
The digital ecosystem is transforming: AI is coming alongside search, not replacing it According to the recent annual report of Similarweb – one of the world’s leading digital traffic analytics companies – generative artificial intelligence has become a basic layer of...
Best Global Brands: the most valuable brands in 2025
Best Global Brands: the most valuable brands in 2025 According to Interbrand, brand equity is the interaction of three components: financial performance, the role of the brand in purchasing decisions and brand strength. This approach proves that a brand isn’t a...
